The Garbarino Digital Process – How We Work

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One of the primary reasons why digital marketing agencies tend to run into issues, is because they follow fluff-filled, unorganized processes that act as more of a handicap than an asset to clients.

This typically involves an onslaught of generic, useless back-and-forth between the service provider and client. On top of this,

Many agencies charge far beyond industry standard for sub-par work with broken promises and unhappy clients.

At Garbarino Digital, we’ve set out to change this.

Onboarding

At the core, our mission at Garbarino Digital is to deliver results that actually matter. 

If you’ve contracted with us, you probably have one of these goals in mind:

  • More inbound leads/clients
  • A website that is more appealing and ranks higher on search engines
  • Stronger social media presence 
  • More brand awareness
  • Better engagement on content campaigns

Our purpose is to take whatever goals you have, and actually bring them to life.

This involves doing the “dirty work” that a lot of agencies don’t want to do. Going into the trenches to make things right, is in our blood. 

We begin our process by getting on a quick discovery call with our clients, and having an informal conversation about what their objectives are. 

Sometimes clients have a clear vision of what their objectives are, sometimes they don’t – and when they don’t, that’s when we chime in and help them find what that is. 

Personalization

With experts in every aspect of marketing, our personalized process is unmatched. We engage in constant back and forth about the best ways to service our clients.

Our team is constantly brainstorming and analyzing new workflows to keep your business ahead of the rest.  Many generic service agencies have a go-to rubric that hardly ever deviates. 

We see the value in fluidity and change. 

Understanding what makes your brand tick is really what this step is all about. We spend time reading between the lines to ensure we have a full understanding of what your brand is, and can be. 

Internal Communication

After outlining future tasks and receiving the go-ahead to get started, we then begin internal communication. 

This involves sharing information with the team, and giving them an insight as to what your project is all about. 

Funny enough, do you know what our main method of communication is?

Twitter.

It’s not the most formal, but the team likes it – and as the old saying goes, 

“If it ain’t broke, don’t fix it!”

We also use our Garbarino Digital Workspace on Notion.so to organize our standard operating procedures, as well as keep track of our projects through Airtable.com

Brand Research and Development

We assist you in creating a strong and prominent brand identity. As we all know, social media is a vital cornerstone in any modern business’s “sales funnel”, we aim to help you construct and expand that “funnel”.

After gaining an understanding of your brand’s identity and vision, we get right to work on developing a consistent identity between all of your socials, this is done by developing a personalized content calendar.

This is the point in the process where things really start to come together, as the client you see the detailed outline and processes we have created and understand the way they will be deployed effectively.

Putting Pen to Paper!

Here’s where everything comes to life! 

The social media posts are now scheduled, the blogs are now put in place, and whatever else needs to be done… is done!

Remember, this is not a one-size-fits-all situation. Whatever you feel needs to be done – we’re here to make happen. 

This is how we’ve actually gotten results for our clients – hard work, passion, and personalization. 

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